Category: Optimizely

Setting up Mutually Exclusive Experiments in Optimizely with ProjectJS

Are you, or have you ever run multiple A/B or MVT test on your site but wanted to limit it so that visitors who are exposed to the first experiment aren’t exposed to the second one and vice versa? Before

Audience Targeting via Uploaded Data with Optimizely

Would you like to target and optimize user experiences based upon your very specific and unique business data within Optimizely but didn’t know how to set that up? This blog posting describes the steps you will need to take to

Integrating Optimizely with Google Analytics

Are you a user of Google Analytics (Universal Analytics)? Do you also leverage Optimizely for running your A/B and MVT test?